Hard Rock Bet launched SGP Max on Wednesday, giving bettors the ability to make parlay wagers with multiple same game parlay bets.
Parlay wagering has become a vital revenue stream for sportsbooks, with same game parlays wildly popular due to the ease of building multi-leg bets.
SGP Max bettors can now take those SGPs and bundle them together in parlay wagers, combining up to 20 bets across games, sports and futures betting markets.
“With the launch of SGP Max, we’ve simplified the Same Game Parlay experience and provided exponentially more customizable, easy-to-use parlay options for our players. We’re committed to having the best product in the market, and based off the feedback from our beta launch, we know our players are going to love these new features and functionality,” said Mike Primeaux, Hard Rock Digital's Managing Director of Product and Technology in a statement accompanying the product release.