While NASCAR's physical headquarters may be in Daytona Beach, Florida, it's probably not entirely wrong to say its spiritual home is in North Carolina.
After all, North Carolina is the home to the NASCAR Hall of Fame in Charlotte, it’s where more NASCAR enthusiasts live than anywhere else, and – of course – it's the home state of the Earnhardt family.
So it's little surprise that NASCAR is excited to be part of the upcoming North Carolina sports betting launch, having partnered with DraftKings (N.C.).
“DraftKings has a proven track record of enhancing the fan experience across sports,” Joe Solosky, NASCAR’s managing director of sports betting, said in release hyping the partnership. “We are thrilled to continue working with DraftKings to deliver NASCAR fans more engagement opportunities and bring its leading mobile sportsbook to North Carolina.”'