The Michigan Gaming Control Board reported mobile gross sports betting revenue totaling $30.5 million for February on Tuesday, with the overall total slightly below that due to a six-figure loss from Detroit’s three retail sportsbooks.
The overall gross revenue of $30.4 million was up 31.2% from February 2023, with the $415.8 million handle from both in-person wagering and sports betting apps up 16.4% year-over-year.
Handle was also down 30.9% from January’s total of $601.6 million — the second-highest total in 44 months of wagering in the Wolverine State. The statewide hold was 7.3%, with the win rate from mobile betting reaching 7.6%.
An aggressive promotional spend by operators that comes every February with the Super Bowl resulted in a notable reduction in adjusted gross revenue. The $12.8 million in taxable revenue was 42.1% of the gross revenue, the second straight month AGR was less than 45% of gross revenue. February AGR, however, was up 43.4% from 12 months prior.