June’s report on VA sports betting marks the last promotional hurrah for seven sportsbook operators after new rules went into effect July 1.
That date was the start of the new fiscal year for Virginia, which set the state’s new budget into motion. That budget includes a 12-month limit on promotional spend deductions for Virginia sportsbooks after they launch.
Virginia is the second state after Colorado to amend its rules on unlimited promotional deductions.
VA sports betting promo totals
Virginia’s 13 sportsbooks have deducted $197.9 million in promo costs from taxable revenue since the market launched in late January 2021. That includes the $7.8 million deducted, according to the June report released Monday.