Sports betting entrepreneurs have been trying to build platforms with social features to equal Twitter and Facebook ever since online betting was a possibility.
That may have been needed in the early 2000s but has not been an issue for 15-plus years, as there is no lack of social media platforms for bettors to share their action.
New data from Twitter supports the notion that it is tops among sports bettors who want to share their experience with friends. The platform released data on sports betting for the first time last week that suggests the platform is the preferred resource for bettors before and after placing their bets.
The facts about sports betting and Twitter
Seven out of 10 sports bettors use Twitter, according to survey data released by the company. The platform is ranked as the top place to stay up-to-date on opinions, predictions, injuries, odds and other related news.