The Ravens being “nevermore” in the playoffs led to plenty more revenue for Maryland sportsbooks in January.
Maryland Lottery and Gaming reported just over $80 million in gross sports wagering revenue for January on Monday as mobile sportsbooks cleaned up thanks to Baltimore’s loss to Kansas City in the AFC title game.
It was the second-highest revenue total in 26 months of betting in the Old Line State, behind only the $85.2 million generated in December 2022, the first full month of online wagering available. The statewide hold was an eye-watering 14.7%, second-best in 15 months of digital betting as operators posted an eight-figure revenue total for parlay wagering and nearly did so in NFL action.
“The calendar is always the driving force in sports wagering, and the football playoffs in January reliably produce strong numbers,” said Maryland Lottery and Gaming Director John Martin as part of the monthly report. “The AFC Championship game didn't go the way Ravens fans were hoping or expecting, which may have contributed to the results we saw. It's a reminder that unforeseen outcomes happen, so it's always best for anyone who wagers to set a budget, have a plan and stick to it, and keep the focus on having fun.”