Gaming Innovation Group (GiG) has doubled down on North America as it prepares to launch a US hub overseen by Co-Founder Ben Clemes.
Since 2018, GiG has been active in the US and has worked to grow its North American footprint over the past four years.
In that time, sports betting – as well as iGaming more broadly – have similarly undergone considerable growth. More than half of all states have legalised sports betting since GiG’s US debut.
Consequently, this latest step reaffirms the company’s commitment to North America. CEO Richard Brown said GiG has high hopes for the region.