FanDuel Group has named Andrew Sneyd as its new Marketing EVP, as the company looks to streamline marketing function across its portfolio of brands.
In his new role, Sneyd will oversee marketing in FanDuel’s sports betting, daily fantasy sports, casino, advance-deposit wagering, retail, and free-to-play businesses.
His work will encompass growth marketing, media, customer engagement and marketing operations, with a focus on product marketing strategy, creative, customer insight, PR and partnership activation.
FanDuel CCO Mike Raffensperger said: “Since his arrival at FanDuel, Andrew has elevated our creative efforts and continued our explosive growth.