Hall of Fame Resort and Entertainment Company (HOFV) has signed a 10-year mobile sports betting agreement with Betr, through which Betr will become HOFV’s official mobile sports betting partner.
As per the terms of the deal, HOFV will acquire limited equity interest in Betr, with revenue sharing and opportunities for cross-marketing and engagement with consumers of both companies.
HOFV President and CEO Michael Crawford said: “This partnership amplifies two of our key business verticals in gaming and media, to further our strategic goal of continually creating new and unique sports content, and experiences for our fans and guests to enjoy.
“Betr positions our company to obtain the necessary licences to make a dramatic impact in the mobile betting space and will drive meaningful value for our stakeholders.”