Dazn has agreed to purchase Eleven Group’s global sports media businesses, whose acquisition it hopes will accelerate the firm’s growth plans.
Once complete, this agreement will see Eleven Sports and Team Whistle join Dazn Group, expanding the latter’s geographical footprint and creating an additional revenue stream, among other purported benefits.
In Europe, it will help cement Dazn’s position, most notably in Portugal and Belgium, but also in Italy and Spain.
Meanwhile, Eleven’s presence in Taiwan and other Southeast Asian markets will complement Dazn’s existing foothold in Japan.