Caesars Entertainment has announced a new agreement for its Caesars Sportsbook to become an official sponsor of the NBA Memphis Grizzlies basketball team.
The multi-year deal will give Caesars access to the Grizzlies' official merchandise and logos, as well as offering game-day promotions, with a Caesars Sportsbook Lounge being unveiled as a permanent fixture in the main plaza of FedExForum – the home of the Memphis Grizzlies.
At the announcement of the new sponsorship deal with the Grizzlies, Chris Holdren, Co-President of Caesars Digital, said: “The Memphis Grizzlies are an exciting young NBA team and it’s great to announce this partnership ahead of what should be a special season for the franchise.
“Tennessee is an important state for us, filled with passionate sports fans.