The Massachusetts Gaming Commission began its review of six stand-alone mobile platform applications Friday, though it will not announce who it will approve until all reviews have been completed. First up was Bally’s Interactive, which would do business in the state as Bally Bet.
Bally’s executives on Friday gave a broad presentation and shared a look at how the app works before the commission went through the application section-by-section to see if it had a consensus on whether or not the company had “met expectations.” Commissioners had some questions that appear to have been answered in executive session, and will requires Bally’s to provide some additional information, but gave the thumbs up on each section.
Under the new Massachusetts law, the MGC can license up to seven stand-alone digital platforms. Bally Bet, Betr,'Betway,'DraftKings,'FanDuel, and'PointsBet have applied for licenses, and the review process will run through Jan. 17.
The MGC has plans to launch digital sports betting in early March, ahead of March Madness.