BetVictor has partnered with sports radio station TalkSport to produce a new UK sports betting brand, TalkSport Bet.
TalkSport Bet aims to bring together the radio station’s editorial brand with BetVictor’s sports betting software, with the service to offer sports fans a range of features, promotions and offers.
“We’re delighted to be partnering with such a well-respected sports brand,” said BetVictor Group CCO Brent Almeida. “TalkSport Bet will take the great things about TalkSport radio and add a betting experience to offer players more ways to enjoy sport and engage with their favourite sporting events.
“We are fully committed to creating a safe and entertaining gambling experience with everything a sports fan could want in a betting brand.”